40 CREW is a creative avant-garde fashion brand founded in Los Angeles, USA. The number [40] is taken from the house number of the founding team's studio in Los Angeles, and the meaning of the brand name [CREW] is based on creating a fashion team with a multicultural background.
The core style of the brand is to combine the avant-garde design aesthetics with the design techniques of deconstructionist elements, and is committed to finding a design balance between sensibility and practicality. It is good at combining unique decorative craft structures with architectural cutting silhouettes. It often uses the simplest color scheme to reflect the delicate design, and tries to split and reorganize the design process through unexpected cutting methods to present the cleanest and neatest results. Simple and exquisite without losing its uniqueness. At the same time, the brand also hopes to use clever design language to explore the relationship between women's inner emotions and external clothing.
40CREW takes the concept of casualness, freedom, and unrestrainedness as the symbol of the brand spirit, and will be keen to explore more fashion and creative life fields in the future.